The ad you hate...
Increased sales 234%!
Posted on September 25, 2007 | Permalink
By Lane Casteix
We all get a headache when the HeadOn ad comes on TV. It is a gracious understatement to say it is annoying. Though it will never win an ADDY, it busts right through the ad clutter and sells. Read the whole story here.
And here is the ad if you can stand it. (For your sanity this is a short version. Imagine it as a 30?)

