Dr. McGillicuddy's

SPAR was asked to design the creative for Dr. McGillicuddy's Peach Schnapps and Vanilla Liqueur. The two would use the same theme and graphics and function as a campaign. The resulting design captures the emotions of the brand's essence in a series of different images and headlines.

Gold ADDY Award 2007 Case Cards
Gold ADDY Award 2007 POP Campaign
Silver ADDY Award 2007 Posters
Silver ADDY Award 2007 Table Tents
Silver ADDY Award 2007 Shelf Talkers